How to Series: Deeplinks
▬ Contents of this video ▬▬▬▬▬▬▬▬▬▬
0:13 What is a Deeplink?
1:07 How to create a Deeplink?
2:22 What are the different parts of a Deeplink?
3:20 How to find your affiliate ID?
3:38 Why is your link redirecting to a search page?
4:21 To which GetYourGuide pages could you link?
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Links are the most common solution in affiliate marketing. A natural and organic way to lead readers where they want to go, they can be embedded behind the text, images, and buttons. Links are easy to implement and generate the greatest results (particularly higher conversion rates) for content-driven websites, such as travel blogs.
How to create a link
Log in to the partner portal and click Tools at the top of the page. Then, click links and follow the instructions on the page. Make sure you have the URL of the GetYourGuide page that you want to link to.
To keep track of your link’s performance, you’ll need to give the link a campaign name and specify where on your webpage or blog post you plan to place it. After you provide this information, the page will generate a link that you can start using to refer people to GetYourGuide. Any clicks or bookings made through the link will be traced back to you, earning you a competitive commission.
To see how many clicks and bookings your links are getting, visit the Campaigns page. You will also be able to see the performance of your GetYourGuide integrations on all of your pages.
How do I choose which GetYourGuide tours to link to?
- Search for the destination on getyourguide.com. Our platform ranks activities based on popularity (best-selling and top-rated tours).
- Choose tour(s) based on their relevance to your content. Play around with our platform to explore different and unique categories that will appeal to your audience.
- Prioritize tours with high ratings and a large number of reviews.
There are five main types of landing pages on GetYourGuide that you can use:
Activity landing page
If you have a specific tour you’d like to promote, this is the way to go. e.g. Paella Cooking Experience in Barcelona
Attraction landing page
This option is best if you’re introducing a must-see attraction. Attraction pages list all of the tours we offer at a specific attraction. e.g. Eiffel Tower
City/country landing page
Direct your audience to a city/country landing page if your content is about a city in general. Linking to a city page will give your readers a good overview of things to do there. e.g. Rome
Search results landing page
Select the search results landing page if you have a particular activity type in mind but want to offer a range of choices. e.g. Berlin biking tours
Want to introduce your readers to GetYourGuide? Allow them to explore our tours and activities in general here. e.g. www.getyourguide.com
Know more about you can optimize your integrations by checking out our best practices page here.